Editing Esfand (section)

== Career ==
=== YouTube raids and private servers ===
He created a Twitch account in 2012 and a YouTube channel in 2016. Early uploads began as a practical solution: lacking hard-drive space for raid recordings, he posted ''World of Warcraft'' footage to YouTube, which unexpectedly gained traction—especially around vanilla private-server communities, where his Retribution Paladin guides and “Paladin Man” persona stood out.<ref name="uproxx" />

On 15 November 2017 Blizzard issued a DMCA strike against his YouTube channel for private-server streaming. He migrated emphasis to Twitch, rebuilt the audience there, and later noted the irony of being invited to BlizzCon-related streaming opportunities after the enforcement action.<ref name="uproxx" />

=== Method, Twitch growth, and OTK ===
In February 2019 he joined Method Gaming’s creator roster; he left in June 2020 after criticizing the organization’s handling of sexual-harassment allegations against affiliates. On 11 October 2020 he co-founded '''One True King''' with [[Asmongold]], Mizkif, Rich Campbell, and Tips Out. He is also linked as a co-owner of PC brand Starforge Systems through the OTK ecosystem.<ref name="profiles" />

During the official ''WoW Classic'' era he ranked among the category’s most visible English-language streamers, then broadened into variety, weightlifting/boxing bits, cooking, and collaborations with Austin-scene peers. He crossed one million Twitch followers in early 2022. Leaked Twitch payout data covering August 2019–October 2021 ranked him near the top 70 earners for that window.<ref name="profiles" />

=== Sports and roleplay content ===
Drawing on his football background, Esfand launched '''Let’s Go! Football''' with Twitch support—a weekly show featuring current and former NFL players and fellow creators. He has hosted draft-day extravaganzas with guests such as Austin Ekeler and Micah Parsons, worked as a pre-fight interviewer for Creator Clash charity boxing (2022–2023), and earned repeated Streamer Awards nominations for Best MMORPG Streamer before winning Best Roleplay Streamer in 2024 (also nominated for Best Sports Streamer that year).<ref name="profiles" /><ref name="uproxx" />